Andra Chansen 2021 - Pick Your Fighters

Who do you love now?


  • Total voters
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5000 Gold Rings

I'll dance alone
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I guess the duel format brings in more televote $$$ by encouraging people to vote against acts they don't like. Which also means we can't just look at the number of televotes as those will already be skewed by the duels.
 

Here Comes Soldi Claus

Does Mahmood know it’s Christmas time?
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It’s a shame there’s no audience this year as I feel it could’ve been a real moment had she performed it in Friends Arena.
 

Sak🧦

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I guess the duel format brings in more televote $$$ by encouraging people to vote against acts they don't like. Which also means we can't just look at the number of televotes as those will already be skewed by the duels.
SVT doesn't care about $$$ as they can't take any of it for themselves. They do care about viewership and 'engagement' however! As AC tends to have less interest because of no new song reveals they try to compensate by using a more engaging voting format.
 

Sak🧦

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SF1: 3 308 000 viewers - 628 624 voting devices (new record)
SF2: 2 972 000 viewers - 581 410 voting devices
SF3: 3 188 000 viewers - 647 000 voting devices (new record)
SF4: 2 953 000 viewers - 565 705 voting devices
AC: ? viewers - 632 883 voting devices (new AC record)

Viewership on cable is up 10% and engagement up 20% YOY.
 

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